$623.28M a year in installed residential siding demand across 22 metro and micropolitan areas — #25 of 52 (the 50 states, DC and Puerto Rico).
The Oklahoma siding market is about $623.28M a year in installed residential demand (1.5% of the US total), ranking #25 of 52 states and jurisdictions (the 50 states, DC and Puerto Rico, where modeled). The largest metro is Oklahoma City, OK at $277.24M of Oklahoma demand. Statewide, the market is roughly 42,498 jobs a year: $528.04M replacement on existing homes and $95.25M new single-family construction.
Every modeled metro with homes in Oklahoma. A metro that crosses a state line shows only the share of its demand inside Oklahoma; firm counts, scores and saturation describe the whole metro. Each links to its full market file.
| # | Metro | Annual demand | Share of state | Opportunity score | Demand / firm | Saturation |
|---|---|---|---|---|---|---|
| 1 | Oklahoma City, OK | $277.24M | 44.5% | 67.9 | $3.90M | Balanced |
| 2 | Tulsa, OK | $187.43M | 30.1% | 65.7 | $3.07M | Balanced |
| 3 | Lawton, OK | $18.57M | 3.0% | 55.8 | $9.28M | Land Grab |
| 4 | Shawnee, OK | $12.58M | 2.0% | 53.8 | $12.58M | Land Grab |
| 5 | Enid, OK | $11.23M | 1.8% | 46.4 | $5.61M | Wide Open |
| 6 | Stillwater, OK | $11M | 1.8% | 46.0 | $3.67M | Crowded |
| 7 | Bartlesville, OK | $10.66M | 1.7% | 48.3 | $10.66M | Land Grab |
| 8 | Muskogee, OK | $9.31M | 1.5% | 45.2 | $846.15K | Knife Fight |
| 9 | Duncan, OK | $9.07M | 1.5% | 44.3 | $1.13M | Knife Fight |
| 10 | Ponca City, OK | $9.06M | 1.5% | 44.9 | $4.53M | Balanced |
| 11 | Ardmore, OK | $8.99M | 1.4% | 47.5 | $8.99M | Land Grab |
| 12 | McAlester, OK | $7.34M | 1.2% | 46.4 | $1.47M | Knife Fight |
| 13 | Ada, OK | $6.59M | 1.1% | 39.2 | $598.99K | Knife Fight |
| 14 | Fort Smith, AR (18% in OK) | $6.52M | 1.0% | 53.2 | $3.67M | Balanced |
| 15 | Durant, OK | $6.08M | 1.0% | 35.4 | $675.64K | Knife Fight |
| 16 | Weatherford, OK | $6.03M | 1.0% | 37.8 | $548.38K | Knife Fight |
| 17 | Miami, OK | $5.68M | 0.9% | 41.8 | $2.84M | Crowded |
| 18 | Tahlequah, OK | $5.66M | 0.9% | 34.6 | $5.66M | Land Grab |
| 19 | Altus, OK | $4.29M | 0.7% | 37.5 | $857.95K | Crowded |
| 20 | Woodward, OK | $3.55M | 0.6% | 33.6 | $1.18M | Knife Fight |
| 21 | Elk City, OK | $3.34M | 0.5% | 32.5 | $3.34M | Crowded |
| 22 | Guymon, OK | $3.09M | 0.5% | 38.6 | $441.52K | Knife Fight |
All states (CSV) All 935 metros (CSV)
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Oklahoma's metro areas had 1,083,110 single-family detached homes in the 2019–23 Census survey, against 1,038,356 in 2014–18: the stock grew 4.3% over five years. Population changed +3.2% over the same years. Those homes are the base siding replacement demand is sized on. The dollar market size itself has no measured history, so no growth rate is published for it.
Census Building Permits Survey, 21 metros whose primary state is Oklahoma and that report every year.
NOAA Storm Events, 21 metros, every year loaded. Hail pulls siding replacement forward.
The Oklahoma siding market is about $623.28M a year in installed residential demand (1.5% of the US total), ranking #25 of 52 states and jurisdictions (the 50 states, DC and Puerto Rico, where modeled). The largest metro is Oklahoma City, OK at $277.24M of Oklahoma demand. Statewide, the market is roughly 42,498 jobs a year: $528.04M replacement on existing homes and $95.25M new single-family construction.
Oklahoma City, OK $277.24M; Tulsa, OK $187.43M; Lawton, OK $18.57M; Shawnee, OK $12.58M; Enid, OK $11.23M. 22 metro and micropolitan areas in Oklahoma are modeled.
By NextTerritory's opportunity score (0-100, a national percentile blend of seven components: market size, growth, affluence, storm exposure, climate, housing age and competition): Oklahoma City, OK 67.9; Tulsa, OK 65.7; Lawton, OK 55.8. The score is the same national scale for every metro, so it compares across state lines.
Saturation compares each metro's annual siding demand with its count of specialty contractor establishments (BLS QCEW). Across Oklahoma's metros: 5 Land Grab; 1 Wide Open; 4 Balanced; 4 Crowded; 8 Knife Fight. Land Grab is the least crowded cohort nationally, Knife Fight the most.
Oklahoma's metro areas had 1,083,110 single-family detached homes in the 2019–23 Census survey, against 1,038,356 in 2014–18: the stock grew 4.3% over five years. Population changed +3.2% over the same years. Those homes are the base siding replacement demand is sized on. The dollar market size itself has no measured history, so no growth rate is published for it.
Bottom-up, metro by metro: owner-occupied single-family homes divided by the line's service life, adjusted for housing age and hail exposure, priced at the model's average ticket, plus single-family permits at a builder price. Metros that cross a state line are split by single-family housing in each county. Rural counties outside a metro are not modeled.
Free to reuse, including commercially, with credit (CC BY 4.0). Suggested citation:
NextTerritory (2026). Oklahoma Siding Market Size. https://nextterritory.com/us-siding-market/oklahoma. Licensed CC BY 4.0.
States ranked near Oklahoma, and the other exterior lines here.