$1.22B a year in installed residential siding demand across 6 metro and micropolitan areas — #11 of 52 (the 50 states, DC and Puerto Rico).
The New Jersey siding market is about $1.22B a year in installed residential demand (2.9% of the US total), ranking #11 of 52 states and jurisdictions (the 50 states, DC and Puerto Rico, where modeled). The largest metro is New York, NY at $845.14M of New Jersey demand. Statewide, the market is roughly 78,696 jobs a year: $1.12B replacement on existing homes and $98.64M new single-family construction.
Every modeled metro with homes in New Jersey. A metro that crosses a state line shows only the share of its demand inside New Jersey; firm counts, scores and saturation describe the whole metro. Each links to its full market file.
| # | Metro | Annual demand | Share of state | Opportunity score | Demand / firm | Saturation |
|---|---|---|---|---|---|---|
| 1 | New York, NY (49% in NJ) | $845.14M | 69.4% | 68.0 | $5.14M | Wide Open |
| 2 | Philadelphia, PA (30% in NJ) | $236.19M | 19.4% | 72.3 | $5.86M | Wide Open |
| 3 | Trenton, NJ | $57.01M | 4.7% | 79.1 | $9.50M | Land Grab |
| 4 | Atlantic City, NJ | $45.39M | 3.7% | 61.4 | $2.84M | Wide Open |
| 5 | Allentown, PA (15% in NJ) | $20.25M | 1.7% | 71.8 | $6.54M | Land Grab |
| 6 | Vineland, NJ | $13.80M | 1.1% | 49.1 | $6.90M | Wide Open |
All states (CSV) All 935 metros (CSV)
Also on Kaggle · Hugging Face, ready to load into a notebook.
New Jersey's metro areas had 1,991,416 single-family detached homes in the 2019–23 Census survey, against 1,931,259 in 2014–18: the stock grew 3.1% over five years. Population changed +4.3% over the same years. Those homes are the base siding replacement demand is sized on. The dollar market size itself has no measured history, so no growth rate is published for it.
Census Building Permits Survey, 3 metros whose primary state is New Jersey and that report every year.
NOAA Storm Events, 3 metros, every year loaded. Hail pulls siding replacement forward.
The New Jersey siding market is about $1.22B a year in installed residential demand (2.9% of the US total), ranking #11 of 52 states and jurisdictions (the 50 states, DC and Puerto Rico, where modeled). The largest metro is New York, NY at $845.14M of New Jersey demand. Statewide, the market is roughly 78,696 jobs a year: $1.12B replacement on existing homes and $98.64M new single-family construction.
New York, NY $845.14M; Philadelphia, PA $236.19M; Trenton, NJ $57.01M; Atlantic City, NJ $45.39M; Allentown, PA $20.25M. 6 metro and micropolitan areas in New Jersey are modeled.
By NextTerritory's opportunity score (0-100, a national percentile blend of seven components: market size, growth, affluence, storm exposure, climate, housing age and competition): Trenton, NJ 79.1; Philadelphia, PA 72.3; Allentown, PA 71.8. The score is the same national scale for every metro, so it compares across state lines.
Saturation compares each metro's annual siding demand with its count of specialty contractor establishments (BLS QCEW). Across New Jersey's metros: 2 Land Grab; 4 Wide Open. Land Grab is the least crowded cohort nationally, Knife Fight the most.
New Jersey's metro areas had 1,991,416 single-family detached homes in the 2019–23 Census survey, against 1,931,259 in 2014–18: the stock grew 3.1% over five years. Population changed +4.3% over the same years. Those homes are the base siding replacement demand is sized on. The dollar market size itself has no measured history, so no growth rate is published for it.
Bottom-up, metro by metro: owner-occupied single-family homes divided by the line's service life, adjusted for housing age and hail exposure, priced at the model's average ticket, plus single-family permits at a builder price. Metros that cross a state line are split by single-family housing in each county. Rural counties outside a metro are not modeled.
Free to reuse, including commercially, with credit (CC BY 4.0). Suggested citation:
NextTerritory (2026). New Jersey Siding Market Size. https://nextterritory.com/us-siding-market/new-jersey. Licensed CC BY 4.0.
States ranked near New Jersey, and the other exterior lines here.