$2.98B a year in installed residential siding demand across 35 metro and micropolitan areas — #2 of 52 (the 50 states, DC and Puerto Rico).
The California siding market is about $2.98B a year in installed residential demand (7.0% of the US total), ranking #2 of 52 states and jurisdictions (the 50 states, DC and Puerto Rico, where modeled). The largest metro is Los Angeles, CA at $885.31M of California demand. Statewide, the market is roughly 207,663 jobs a year: $2.42B replacement on existing homes and $551.05M new single-family construction.
Every modeled metro with homes in California. A metro that crosses a state line shows only the share of its demand inside California; firm counts, scores and saturation describe the whole metro. Each links to its full market file.
| # | Metro | Annual demand | Share of state | Opportunity score | Demand / firm | Saturation |
|---|---|---|---|---|---|---|
| 1 | Los Angeles, CA | $885.31M | 29.8% | 57.7 | $10.93M | Land Grab |
| 2 | Riverside, CA | $369.71M | 12.4% | 56.2 | $16.81M | Land Grab |
| 3 | San Francisco, CA | $361.21M | 12.1% | 54.4 | $13.89M | Land Grab |
| 4 | Sacramento, CA | $240.25M | 8.1% | 60.1 | $2.38M | Balanced |
| 5 | San Diego, CA | $222.83M | 7.5% | 52.0 | $8.25M | Land Grab |
| 6 | San Jose, CA | $138.87M | 4.7% | 52.1 | $2.89M | Land Grab |
| 7 | Fresno, CA | $94M | 3.2% | 56.6 | $10.44M | Land Grab |
| 8 | Stockton, CA | $79.06M | 2.7% | 60.1 | $15.81M | Land Grab |
| 9 | Bakersfield, CA | $75.36M | 2.5% | 62.8 | $10.77M | Land Grab |
| 10 | Oxnard, CA | $61.12M | 2.1% | 46.1 | $8.73M | Land Grab |
| 11 | Vallejo, CA | $51M | 1.7% | 65.1 | $51M | Land Grab |
| 12 | Santa Rosa, CA | $45.41M | 1.5% | 50.3 | $3.49M | Land Grab |
| 13 | Modesto, CA | $40.91M | 1.4% | 52.4 | $40.91M | Land Grab |
| 14 | Visalia, CA | $34.85M | 1.2% | 57.7 | $290.41K | Knife Fight |
| 15 | Santa Maria, CA | $30.75M | 1.0% | 50.2 | $7.69M | Land Grab |
| 16 | Salinas, CA | $27.65M | 0.9% | 48.9 | $6.91M | Land Grab |
| 17 | San Luis Obispo, CA | $27.58M | 0.9% | 50.1 | $27.58M | Land Grab |
| 18 | Santa Cruz, CA | $22.01M | 0.7% | 42.4 | $5.50M | Land Grab |
| 19 | Chico, CA | $20.88M | 0.7% | 50.9 | $6.96M | Land Grab |
| 20 | Yuba City, CA | $18.54M | 0.6% | 53.1 | $2.32M | Balanced |
| 21 | Merced, CA | $18.02M | 0.6% | 49.1 | $273.08K | Knife Fight |
| 22 | Redding, CA | $16.40M | 0.6% | 43.4 | $16.40M | Land Grab |
| 23 | Napa, CA | $12.81M | 0.4% | 47.1 | $256.25K | Crowded |
| 24 | Eureka, CA | $12.12M | 0.4% | 45.1 | $12.12M | Land Grab |
| 25 | Truckee, CA | $11.21M | 0.4% | 44.0 | $5.61M | Land Grab |
| 26 | Hanford, CA | $10.53M | 0.4% | 49.5 | $10.53M | Land Grab |
| 27 | Ukiah, CA | $9.31M | 0.3% | 44.6 | $4.66M | Wide Open |
| 28 | El Centro, CA | $9.25M | 0.3% | 31.9 | $513.88K | Knife Fight |
| 29 | Clearlake, CA | $8.22M | 0.3% | 40.9 | $4.11M | Wide Open |
| 30 | Red Bluff, CA | $6.93M | 0.2% | 43.8 | $346.55K | Knife Fight |
| 31 | Sonora, CA | $5.96M | 0.2% | 35.8 | $2.98M | Balanced |
| 32 | Crescent City, CA | $2.99M | 0.1% | 35.7 | $374.35K | Knife Fight |
| 33 | Susanville, CA | $2.14M | 0.1% | 26.3 | $194.34K | Crowded |
| 34 | Bishop, CA | $1.95M | 0.1% | 29.4 | $195.31K | Knife Fight |
| 35 | Gardnerville Ranchos, NV (5% in CA) | $399.02K | 0.0% | 46.0 | $7.36M | Land Grab |
All states (CSV) All 935 metros (CSV)
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California's metro areas had 8,206,776 single-family detached homes in the 2019–23 Census survey, against 8,047,118 in 2014–18: the stock grew 2.0% over five years. Population changed +0.2% over the same years. Those homes are the base siding replacement demand is sized on. The dollar market size itself has no measured history, so no growth rate is published for it.
Census Building Permits Survey, 34 metros whose primary state is California and that report every year.
NOAA Storm Events, 17 metros, every year loaded. Hail pulls siding replacement forward.
The California siding market is about $2.98B a year in installed residential demand (7.0% of the US total), ranking #2 of 52 states and jurisdictions (the 50 states, DC and Puerto Rico, where modeled). The largest metro is Los Angeles, CA at $885.31M of California demand. Statewide, the market is roughly 207,663 jobs a year: $2.42B replacement on existing homes and $551.05M new single-family construction.
Los Angeles, CA $885.31M; Riverside, CA $369.71M; San Francisco, CA $361.21M; Sacramento, CA $240.25M; San Diego, CA $222.83M. 35 metro and micropolitan areas in California are modeled.
By NextTerritory's opportunity score (0-100, a national percentile blend of seven components: market size, growth, affluence, storm exposure, climate, housing age and competition): Vallejo, CA 65.1; Bakersfield, CA 62.8; Sacramento, CA 60.1. The score is the same national scale for every metro, so it compares across state lines.
Saturation compares each metro's annual siding demand with its count of specialty contractor establishments (BLS QCEW). Across California's metros: 22 Land Grab; 2 Wide Open; 3 Balanced; 2 Crowded; 6 Knife Fight. Land Grab is the least crowded cohort nationally, Knife Fight the most.
California's metro areas had 8,206,776 single-family detached homes in the 2019–23 Census survey, against 8,047,118 in 2014–18: the stock grew 2.0% over five years. Population changed +0.2% over the same years. Those homes are the base siding replacement demand is sized on. The dollar market size itself has no measured history, so no growth rate is published for it.
Bottom-up, metro by metro: owner-occupied single-family homes divided by the line's service life, adjusted for housing age and hail exposure, priced at the model's average ticket, plus single-family permits at a builder price. Metros that cross a state line are split by single-family housing in each county. Rural counties outside a metro are not modeled.
Free to reuse, including commercially, with credit (CC BY 4.0). Suggested citation:
NextTerritory (2026). California Siding Market Size. https://nextterritory.com/us-siding-market/california. Licensed CC BY 4.0.
States ranked near California, and the other exterior lines here.