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Cleveland Roofing Market

Replacement demand, competitive density and housing stock for roofing in Cleveland, TN, on the same basis as every other US metro. Every figure is computed from current Census, BLS and NOAA data and traceable to its source.

Annual market size
$27.12M
roofing replacement + new construction
Opportunity score
55.3
rank 333 of 935 metros
Owner-occupied homes
34,311
the buying population
Average home age
39 yrs
older stock replaces sooner

Market opportunity

How much roofing work the Cleveland metro generates in a year, and what share of it a single branch or acquisition could realistically reach.

Demand and addressable value

Total roofing demand, per year
$27.12Mreplacement plus new construction
Reachable within a service area
$14.92M55% of total
Realistic 3-year capture on entry
$447.51K3% of reachable
Jobs per year across the metro
1,957
Homes that can buy this work
28,135
Model ticket price
$17,600

Housing stock and households

Population
127,445
Households
49,053
Owner-occupied homes
34,311
Single-family detached homes
37,866
Median home value
$218,500
Median household income
$63,490
Median year built
1986ACS published median
Average home age
39.0 yearsweighted mean across the stock
Share built before 1980
41.7%
Single-family permits, per year
925

Competition and exposure

Specialty-trade contractors
157NAICS 238, all trades
Owner-occupied homes per contractor
218.5higher means less crowded
Construction employment
2,201
Average weekly construction wage
$1,203
Damaging hail events, last 10 years
13

Market insight

Computed from the component scores below — not written by hand, and not generated.

Cleveland, TN has real construction activity relative to its size, an unusually large pool of addressable homes and comparatively few contractors chasing each home. That works out to 28,135 addressable homes and an effective replacement cycle of about 27 years, or $27M of roofing a year.

Against that, the market has a mild climate that is easy on the envelope and housing too new to need you yet. Worth evaluating, though not obviously ahead of the alternatives — on these figures the market is raising its hand, not jumping out of its seat.

How Cleveland scores

Seven components, each a percentile against all 935 US metros. The opportunity score is their weighted average, tilted toward what roofing specifically depends on.

55.3 out of 100 Rank 333 of 935
Market size Absolute dollars of work available 63 Growth Permit intensity and construction momentum 92 Ability to pay Household income and home values 52 Storm exposure Damaging hail, per 1,000 sq mi, last 10 years 40 Climate load Heating and cooling degree days 19 Open market Homes per specialty-trade contractor 74 Housing age Median age of the housing stock 22

The interactive market file adds the full component breakdown, the inputs behind every figure, side-by-side comparison with other metros, and a re-pricing against your own ticket and installed capacity.

Re-price this market on your own assumptions

Substitute your ticket and installed capacity and the file recalculates: what you could deliver here, how your pricing lands against local incomes, and what would have to be true for the case to hold. Open access, no account, and the result is a link you can put in a memo.

Build my Cleveland Roofing report →

Or open the interactive market report →

Other service lines in Cleveland

The same metro, sized for the other trades.

Nearby roofing markets

Metros a Cleveland-based operator could reach.

Browse all published markets →

Compare against the rest of the country

This market on one page; the other 935 on two more.

Every US metro ranked by reachable roofing demand — where there is most work to go after, and how crowded each market already is.

The model, every weight and every known limitation — what the score is made of, and where it is weakest.

Cleveland Roofing market — common questions

The questions worth answering before committing capital to a market.

How big is the Cleveland roofing market?

The Cleveland, TN metro generates roughly $27.12M of roofing demand a year, across about 1,957 jobs. That combines replacement work on the existing housing stock — 28,135 homes that can buy this service, cycling at the typical replacement interval — with roofing work on new construction. A single operator serving part of the metro can realistically reach $14.92M of it.

Is Cleveland a good roofing market to expand into?

Cleveland scores 55.3 out of 100 for roofing, which ranks it 333 of 935 US metro areas. Cleveland, TN has real construction activity relative to its size, an unusually large pool of addressable homes and comparatively few contractors chasing each home.

How many roofing contractors are in Cleveland?

There is no metro-level count of roofing firms specifically — the Bureau of Labor Statistics publishes establishments at the trade-group level. For the Cleveland, TN metro that is 157 specialty-trade contracting establishments (NAICS 238, covering roofing, siding, windows, gutters and the other exterior trades). That works out to 218.5 owner-occupied homes per contractor — the higher that number, the less crowded the market.

How old is the housing stock in Cleveland?

The average home in the Cleveland, TN metro is about 39.0 years old, and 42% of homes predate 1980. The median year of construction is 1986 — that figure and the average age are two different statistics and will not line up exactly, because the average is a weighted mean across every construction-year band while the median is only the midpoint. Housing age is the single strongest driver of roofing replacement demand, because roofs, siding and windows are replaced on a cycle rather than bought on impulse.

Where does this Cleveland market data come from?

Public sources only: the US Census Bureau's American Community Survey and Building Permits Survey for housing and households, the Bureau of Labor Statistics' Quarterly Census of Employment and Wages for contractor counts, and NOAA Storm Events and Climate Normals for hail and weather exposure. Market sizing applies published replacement cycles and average ticket prices to that stock — it is a model, not a measurement, and every assumption is visible inside the interactive report.

Is the Cleveland Roofing market report free?

Yes. This page and the full interactive Cleveland roofing market file are open access — no account, no card and no sales call. The methodology, including every weight and known limitation, is published in full.

Data sources

Public data only. No proprietary panels, no estimates of estimates — every figure on this page traces to one of these.

Figures reflect the most recent published vintage of each source as of 2026-08-13. Market sizing is a model, not a measurement: it applies replacement cycles and average ticket prices to the housing stock. Service areas are whole metros, so a single branch serving a drive-time radius will address less than the totals shown.