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Peoria Siding & Exterior Market

Replacement demand, competitive density and housing stock for siding & exterior in Peoria, IL, on the same basis as every other US metro. Every figure is computed from current Census, BLS and NOAA data and traceable to its source.

Annual market size
$80.13M
siding & exterior replacement + new construction
Opportunity score
68.0
rank 60 of 935 metros
Owner-occupied homes
111,366
the buying population
Average home age
55 yrs
older stock replaces sooner

Market opportunity

How much siding & exterior work the Peoria metro generates in a year, and what share of it a single branch or acquisition could realistically reach.

Demand and addressable value

Total siding & exterior demand, per year
$80.13Mreplacement plus new construction
Reachable within a service area
$44.07M55% of total
Realistic 3-year capture on entry
$1.32M3% of reachable
Jobs per year across the metro
4,942
Homes that can buy this work
77,956
Model ticket price
$16,500

Housing stock and households

Population
365,773
Households
152,843
Owner-occupied homes
111,366
Single-family detached homes
129,271
Median home value
$160,500
Median household income
$70,872
Median year built
1967ACS published median
Average home age
54.8 yearsweighted mean across the stock
Share built before 1980
71.0%
Single-family permits, per year
190

Competition and exposure

Specialty-trade contractors
500NAICS 238, all trades
Owner-occupied homes per contractor
222.7higher means less crowded
Construction employment
8,178
Average weekly construction wage
$1,452
Damaging hail events, last 10 years
149

Market insight

Computed from the component scores below — not written by hand, and not generated.

Peoria, IL has an unusually large pool of addressable homes, storm exposure that pulls replacement forward and housing old enough to be replacing on a short cycle. That works out to 77,956 addressable homes and an effective replacement cycle of about 16 years, or $80M of siding & exterior a year. Against that, the market has little new construction.

Worth evaluating, though not obviously ahead of the alternatives — on these figures the market is raising its hand, not jumping out of its seat. Note that climate load is missing here, so that weight is spread across the other components.

How Peoria scores

Seven components, each a percentile against all 935 US metros. The opportunity score is their weighted average, tilted toward what siding & exterior specifically depends on.

68.0 out of 100 Rank 60 of 935
Market size Absolute dollars of work available 89 Growth Permit intensity and construction momentum 20 Ability to pay Household income and home values 49 Storm exposure Damaging hail, per 1,000 sq mi, last 10 years 88 Climate load Heating and cooling degree days no data Open market Homes per specialty-trade contractor 75 Housing age Median age of the housing stock 82

The interactive market file adds the full component breakdown, the inputs behind every figure, side-by-side comparison with other metros, and a re-pricing against your own ticket and installed capacity.

Re-price this market on your own assumptions

Substitute your ticket and installed capacity and the file recalculates: what you could deliver here, how your pricing lands against local incomes, and what would have to be true for the case to hold. Open access, no account, and the result is a link you can put in a memo.

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Other service lines in Peoria

The same metro, sized for the other trades.

Nearby siding & exterior markets

Metros a Peoria-based operator could reach.

Browse all published markets →

Compare against the rest of the country

This market on one page; the other 935 on two more.

Every US metro ranked by reachable siding & exterior demand — where there is most work to go after, and how crowded each market already is.

The model, every weight and every known limitation — what the score is made of, and where it is weakest.

Peoria Siding & Exterior market — common questions

The questions worth answering before committing capital to a market.

How big is the Peoria siding & exterior market?

The Peoria, IL metro generates roughly $80.13M of siding & exterior demand a year, across about 4,942 jobs. That combines replacement work on the existing housing stock — 77,956 homes that can buy this service, cycling at the typical replacement interval — with siding & exterior work on new construction. A single operator serving part of the metro can realistically reach $44.07M of it.

Is Peoria a good siding & exterior market to expand into?

Peoria scores 68.0 out of 100 for siding & exterior, which ranks it 60 of 935 US metro areas. Peoria, IL has an unusually large pool of addressable homes, storm exposure that pulls replacement forward and housing old enough to be replacing on a short cycle.

How many siding & exterior contractors are in Peoria?

There is no metro-level count of siding & exterior firms specifically — the Bureau of Labor Statistics publishes establishments at the trade-group level. For the Peoria, IL metro that is 500 specialty-trade contracting establishments (NAICS 238, covering roofing, siding, windows, gutters and the other exterior trades). That works out to 222.7 owner-occupied homes per contractor — the higher that number, the less crowded the market.

How old is the housing stock in Peoria?

The average home in the Peoria, IL metro is about 54.8 years old, and 71% of homes predate 1980. The median year of construction is 1967 — that figure and the average age are two different statistics and will not line up exactly, because the average is a weighted mean across every construction-year band while the median is only the midpoint. Housing age is the single strongest driver of siding & exterior replacement demand, because roofs, siding and windows are replaced on a cycle rather than bought on impulse.

Where does this Peoria market data come from?

Public sources only: the US Census Bureau's American Community Survey and Building Permits Survey for housing and households, the Bureau of Labor Statistics' Quarterly Census of Employment and Wages for contractor counts, and NOAA Storm Events and Climate Normals for hail and weather exposure. Market sizing applies published replacement cycles and average ticket prices to that stock — it is a model, not a measurement, and every assumption is visible inside the interactive report.

Is the Peoria Siding & Exterior market report free?

Yes. This page and the full interactive Peoria siding & exterior market file are open access — no account, no card and no sales call. The methodology, including every weight and known limitation, is published in full.

Data sources

Public data only. No proprietary panels, no estimates of estimates — every figure on this page traces to one of these.

Figures reflect the most recent published vintage of each source as of 2026-08-13. Market sizing is a model, not a measurement: it applies replacement cycles and average ticket prices to the housing stock. Service areas are whole metros, so a single branch serving a drive-time radius will address less than the totals shown.